Audience Data for Your Influencer Marketing Platform and Campaign Workflow
Rich audience demographics, influencer search and Real Audience Audit by dashboard or API integration to power campaign success
for your customers.
Integrate rich audience demographics
Integrate our rich influencer audience demographics and psychographics into your influencer marketing platform or customer campaign workflow:
- Get aggregate audience demographic and psychographic estimates via our API, then store them on your servers.
- Power search/display for customer campaigns throughout the world.
- Use our dashboard to view and download aggregate audience demographics, as an API alternative.
- Scale from small rosters to millions of influencers, with pricing to meet your use case.
If you need audience demographics for your platform or agency, get in touch.
Add essential value to influencer campaigns
Use audience demographics to shortlist influencers efficiently, and to help prove your selection to customer campaign managers:
- Qualify shortlists of influencers who best reach target audiences for your customers’ campaigns.
- Support your final selection with analysis of audience age, gender, location, occupation and more.
- Use audience income, brand affinities and interests to predict and evaluate campaign success.
If your agency or influencer marketing platform has an ongoing need for demographics, see what demographics you can get by requesting an Audience Analysis sample.
Add essential value to influencer campaigns
Use audience demographics to shortlist influencers efficiently, and to help prove your selection to customer campaign managers:
- Qualify shortlists of influencers who best reach target audiences for your customers’ campaigns.
- Support your final selection with analysis of audience age, gender, location, occupation and more.
- Use audience income, brand affinities and interests to predict and evaluate campaign success.
Learn more with our free in-depth Influencer Marketing whitepaper.
Find new influencers outside your roster
If you’re growing a roster of influencers, or have customer campaign requirements not met fully by your existing roster, our Influencer Search solution will let you:
- Search our intelligent index of many millions of influencers.
- Find and rank influencers who best reach a customer’s target audience for a specific campaign.
- Start with proven influencers and identify look-alike influencers who reach near identical audiences.
To see our Influencer Search solution in action, please contact us for a free demo.
Vet influencers with fake audiences
Influencer fraud is a huge problem for campaign managers, with bot farms selling fake followers and fake likes that can appear real even upon careful inspection. With Real Audience Audit, you can:
- Verify that shortlisted influencers are free of audience fraud prior to a campaign.
- Understand the extent of fraud for other influencers.
- Run post-campaign audits to verify results.
To see how Real Audience Audit can help you vet influencers for your clients, please request a free audit to see it in action.
Vet influencers with fake audiences
Influencer fraud is a huge problem for campaign managers, with bot farms selling fake followers and fake likes that can appear real even upon careful inspection. With Real Audience Audit, you can:
- Verify that shortlisted influencers are free of audience fraud prior to a campaign.
- Understand the extent of fraud for other influencers.
- Run post-campaign audits to verify results.
To see how Real Audience Audit can help you vet influencers for your clients, please request a free audit to see it in action.
Free Audience Demographics Evaluation
If your agency or influencer marketing platform needs audience demographics by dashboard or API, we’ll be happy to generate samples for your complimentary evaluation.