How to:

How to Analyze, Influence and Target your Social Audience

Use the search box above to find a DemographicsPro How-to Guide
- here's a selection of our most popular:

  • How to Analyze Followers of a Twitter Account

    Get an insightful audience profile backed by 30+ pages of detailed analysis for the followers of any Twitter account of interest.

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  • How to Analyze Followers of an Instagram Account

    Get an insightful audience profile backed by 30+ pages of detailed analysis for the followers of any Instagram account of interest.

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  • How to Analyze a List of Twitter User ID's

    Upload a spreadsheet with up to 20,000 Twitter handles (e.g. users tweeting your brand, or via a marketing campaign).

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  • How to Get a One Page Twitter Audience Profile

    Profiles are 1-page summaries of an account's audience with average age, gender skew, income and plain English interpretation of the data, generated in real-time.

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  • How to View Top Occupations of Twitter Followers

    See what Occupations your followers hold (e.g. accountant, dotor, teacher) ranked by percentile to get a clear understanding of who they are.

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  • How to View Brand Affinity within a Specific Industry

    You can filter the popular Brands among your followers by specific sub-categories (e.g. Restaurants, Travel).

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  • How to Download a PDF Copy of any Comparison

    Excel versions of comparisons are an easy way to do further ananylsis or integrate stats into your own reporting formats.

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  • How to Download an Excel Copy of any Comparison

    PDF versions of comparisons are an easy way to share reports with clients & team members.

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  • How to Find Influencers Based on Demographic Criteria

    Searching for influential accounts with your target demographic allows you to discover new accounts to help target your custom audience.

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  • How to Find New Influencers Based on a Lookalike Audience

    Searching for influential accounts who are popular among followers of a Twitter account (or multiple Twitter accounts) allows you to reach a broader lookalike audience.

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  • How to Analyze Followers of an Instagram Account

    Get an insightful audience profile backed by 30+ pages of detailed analysis for the followers of any Instagram account of interest.

    more...
  • How to Compare Multiple Instagram Accounts Side by Side

    Comparisons provide an easy way to review related accounts. They can include up to 10 analyses displayed side-by-side for clear insight.

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